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April 14, 2023

[CCSCA Talk] "Rebranding the Museum" given by Kai-Dien Chang



Coming talks on Tuesday afternoon class Market Research and Cultural Marketing: on 18th April, we invited Kai-Dien Chang, the general manager at Apollo Art Gallery Taipei, to talk on the gallery industry insights; on 25th April, we have You-Chien Chang, associate professor at Graduate Institute of Technology, Innovation & Intellectual Property Management, NCCU, to talk on the museum rebranding example of V&A Museum. All welcome.
接下來兩週的週二下午「市場研究與文化行銷」課程都有,我們在4/18邀請到台北阿波羅畫廊總經理張凱迪分享畫廊行業經驗,4/25 則邀請到國立政治大學科技管理與智慧財產研究所副教授張瑜倩來和同學分享英國 V&A維多利亞和艾伯特博物館品牌重塑的案例。歡迎參與。